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Cookie Policy

We keep cookies the way we keep forecasts: few, clear and easy to check. This page lists each cookie we use, why it exists and how long it lasts.

Last updated:

Three kinds of cookie, one choice

A cookie is a small text file your browser saves for a site. We sort ours into three groups. Only the first runs without asking you.

01

Essential

Always on

These keep the site working. They remember your cookie choice so the banner does not return on every page.

02

Analytics

Off until you allow

These count visits and show which pages help people. They load only after you press Allow analytics.

03

Form security

Only on the form

Our contact form may use Google reCAPTCHA to block spam. Google can set its own cookies when that check runs.

The cookie ledger

Every cookie this site may set, in one table. No hidden rows.

CookieWhat it doesTypeHow long
roi_ledger Stores your choice: analytics allowed or essentials only, plus the date you chose. Essential 12 months
Analytics cookies Count visits and page views in total. We use them to see what is useful, not to profile you. Analytics Set by the tool, only with consent
reCAPTCHA cookies Help tell people from bots when you send the contact form. Security Set by Google

We do not use cookies for ad targeting. We do not sell cookie data. The ROI calculator works with essential cookies alone.

How to change your mind

Your choice is yours to undo. Pick the route that suits you. None of them affect the numbers you get from our tools.

  1. 01

    Change your choice here

    Use the button below to clear the roi_ledger cookie. The banner asks you again on the next page you open.

  2. 02

    Block cookies in the browser

    Every major browser lets you block or delete cookies in its privacy settings. Essential ones may then stop working.

  3. 03

    Use private browsing

    A private window drops its cookies when you close it. Your choice will not carry over.